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Case Studies / Evergreen Apartment Homes
sold
Evergreen Apartment Homes
Broad Marketing Campaign Results in Record-Breaking Sale
- Crafted unique marketing campaign to reach large buyer pool
- Created intense competition, resulting in 15+ competitive offers
- Closed sale at record price, exceeding original pricing
Case Study
Challenge
Our team was engaged to sell Evergreen Apartments, a 132-unit property in Federal Way that had undergone significant renovations. While the upgrades made it attractive to investors, the lack of ultra-high priced comparable sales in the area made the desired pricing a challenge to achieve.
What we did
Dylan Simon, the Lead Broker, developed a broad marketing strategy highlighting the quality of the asset and the opportunity. By casting a wide net in our outreach, we maximized exposure and drove competition among interested buyers. Through multiple rounds of bidding, we created intense competition to achieve a price significantly above initial bids.
Result
Our strategy worked exceptionally well, resulting in 15+ competitive offers, giving us the ability to negotiate an exceptional price for our client. The sale closed on a remarkably fast timeline, surpassing the seller’s price expectations and demonstrating the effectiveness of our strategic approach and process.
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